MasterClass with Jen Bertsch

What Got You Here Won't Get You There

STEP ONE: In 30 minutes, I’ll show you the secret ingredient we use to maximize your return as you build better collaboration with your team. 

STEP TWO: Ready to or curious about becoming a client? Book a call with Jen!

In this masterclass you will hear me mention booking a call. Use the button below and let’s talk about your leadership goals!

Jen Bertsch sitting by a window, looking at the camera and holding her eyeglasses

Lead Well & Scale Become a top-tier leader in your organization and build a lasting legacy

Enroll in a leadership development academy that results in great work satisfaction, team harmony, and a substantial ROI. We’re talking clients who have grown their companies by 400% after working with us in LeadWell. We’re currently enrolling clients. Let’s talk about your future plans. 

Soon you could be saying things like our client Wendy O:

“Every single one of my goals I wrote down in LeadWell, I’ve achieved...Another 5 million dollars to the bottomline of our business. Don’t have to do more than one job when you’re growing like that. You can hire well!”
Wendy O.
Senior Vice President, Strategics, NICE

Great Leaders Build
Hard Working & Harmonious Teams.

Happier Employees Mean More Satisfied Customers: Banish the issues that translate to lost time and money...

With confidence, we can say that our leadership development academy is unmatched. Our clients are small business owners with growing teams, C-suite executives, directors, managers, non-profit leaders, and more.

What they all have in common: They are high achievers and purpose-driven individuals who aim to leave a positive legacy through their work and life.

Building up your business based on your own merit is one thing, and deserving of praise and respect. 

However, scaling your business means ascending into roles where you’re in charge of and collaborating with your team. If you want to remain productive you can’t tuck yourself away with your computer and hide behind the scenes. 

People are coming at you with questions, concerns, ideas, wants, needs, complaints, small talk, requests, suggestions, and so much more

You can be smart and successful and still feel personally affected by it all.

Jen Bertsch coaching two clients

Being the ONE who does it all becomes a constant strain without practicing how to control your own emotions and lead people with a clear head. These are problems we understand and have designed an entire 10-month academy around.

Will you be one of the leaders in our cohort for 2022? Book your call and let’s talk:

Here are some common problems our clients faced that were sure signals it was time to hone in on their leadership skills: 

Jen Bertsch teaching a master class on Leadership

The Good News: Great leadership is something that is learned.
And every good leader (like you) can always get better.
The return on investment and energy makes it wildly worthwhile.

These all-too-common dilemmas may seem like issues to fix.
They’re merely symptoms caused by a need for better leadership.

We can help you with modern leadership strategies regardless of the issues you face when it comes to working with others, delegating, collaborating, and building trust and rapport with your team and colleagues. 

This training is so effective that many clients end up enrolling more than one member of their team!

Why LeadWell ACADEMY? We combine modern leadership theory, strategy, and practice so that you can apply your learning in real-time. 

Leadership proficiency can only be achieved through consistent application and reflection on your progress.

And receiving real-time coaching is your key to mastering better leadership.

Most of our clients have an extensive background or education in business, management and leadership. And that wasn’t enough to prepare them for ongoing issues when supervising others and organizations. 

Knowledge will only get you about 10% of the way. 

The other 90% comes through practice, coaching, more practice, and more coaching. 

Could you say with 100% confidence that you are leading your business or organization at the peak level needed to achieve the goals you have set for yourself? 

Let’s check: 

This list could obviously go on. The point is, every single one of us benefits from addressing our leadership on an ongoing basis. You don’t do that through books. You do that with expert coaching. 

In LeadWell Academy, application and observation are the most important parts of leader growth.
On top of your access to life-changing executive coaching, you get to put into action everything you’re learning and receive real-time feedback from me, twice a month.

 Two types of practice sessions are most commonly used. 

  1. Triad Breakout Sessions
  2. The Hot Seat


The Hot Seat is a potent combination of practice and feedback facilitating self-reflective insight that supercharges your progress.

Triads are a breakout practice session that allow you to help a fellow leader solve their current challenge by applying your evolved skills while you’re integrating every level of learning possible.

We learn the most when we are faced with a situation where we have to think and act in the moment. 

You will learn and practice in LeadWell, implement in real-life, then get on coaching calls with us to debrief and refine your leadership coaching skills even further.

The only way to get this level of support from us is through LeadWell Academy. Take the next step for your development ASAP: 

Who is this for?

Anyone who is in a position of leadership in their organization and knows the value of investing in their own personal development. This is an academy with a high-level of support with leaders from all backgrounds. 

If you skip down toward the bottom of this page, you’ll see a long list of quotes from very happy clients:

  • Small Business Owners
  • Entrepreneurs
  • Managers and Supervisors
  • Vice Presidents of 7 – 8 figure companies
  • CEOs and Founders of multiple businesses
  • Senior Leaders
  • Directors and Executive Directors

At the end of the day, people seek wise leadership, not another boss.

You have to know how to play the role of manager, coach, mentor, colleague, visionarycollaborator, mediator and more

In LeadWell we check egos at the door.
No need to share your title or years of experience. We call this “the great equalizer”. It helps our clients trust the process & the people, as well as stay out of the weeds of advice-giving & comparison.

Every single person in LeadWell is tasked with the unmatched responsibility of leadership.
It’s a noble position to be in, and one that will challenge you in unexpected ways. Even if you’ve taken leadership training before and if you’ve seen yourself as someone who works well with others, we always have room to grow.

We know that ​​75% of great employees quit because of poor leadership.

The Great Resignation is upon us and even decent leaders find themselves with unsatisfied teams & employees. 

❌  Their teams aren’t thriving, burnout is too common, employees are disengaged, turnover is too high, and productivity is too low.

✅  Good leaders MUST evolve & expand their leadership skills in order to thrive in these wild and unrelenting times in business.

That’s why we encourage leaders from multiple organizations to enroll together. 

Enroll in a leadership development academy that results in great work satisfaction, team harmony, and a substantial ROI.

Enroll in a leadership development academy that results in great work satisfaction, team harmony, and a substantial ROI.

Your life BEFORE LeadWell

Your life AFTER LeadWell

What's Included?

Let’s jump straight into the LeadWell Academy Curriculum:

1) Mastery of Personal Leadership

You begin with key lessons on self-awareness, emotional intelligence, getting clear on your goals, values and vision, freeing up your space and energy for more growth possibilities, and strategies for keeping the focus on success rather than setbacks. 

You book your orientation call right away, complete each chapter of the course with a brief quiz to check for understanding, practice what you’re learning on our weekly calls, then complete your first milestone call!

2) Mastery of Team Leadership

You’ll uplevel your EQ and leadership skills. go from do’er to developer and become a better mentor to your team. 

Some organizations attempt to implement “coaching” in order to lead their employees and co-workers. What ends up happening is a lot of advising, critiquing, and even shaming. You may have even been on the receiving end of this. LeadWell Academy teaches modern leadership and team coaching strategies to build an empowering culture that is positive and effective that both you and your team will feel. Whether you are a leader in a small business or a larger organization, you have to wear many hats. Knowing which leadership hat to use when is key.

In this course, you’ll understand how to build capacity in your team and what that can really do, integrate actual skills, and practice, practice, practice.

3) Strategies for Empowered Leadership

Become a master leader and mentor to your team.

Unless you are one of the few who have had thorough leadership development along with expert coaching to increase your effectiveness, most leaders struggle to adapt their style from situation to situation. Developing expert leadership skills and regularly practicing them will give you a competitive advantage: integrating a leader-as-coach method equips you to execute a variety of leadership styles more easily and with greater effectiveness. Emotional Intelligence (EQ) is what today’s top leaders who are getting results have. It is THE top sought-after trait for organizations looking for leaders. The good news: Unlike your IQ, EQ can grow exponentially through practice and honest feedback. We’ll sit down with you, roll up our sleeves and co-create your custom strategy to integrate your enhanced skills into daily habits. 

You select up to three leadership competencies that will give you the biggest bang-for-your-buck in your organization, help you develop your team and ultimately make leading easier.

On top of these three courses, you’re going to get the most out of the executive coaching component in the academy through:

Weekly Group LeadWell Lab Sessions

Every Wednesday at 10:30am CT we have a client group session. During this virtual session, you may get coached, watch other leaders get coaching, practice using leadership skills in various scenarios. Discuss & implement strategies to lead your team to sustainable results that increase revenues.
This part of the academy is crucial to your success. Clients who show up consistently or listen to the recordings regularly reach their stated goals and see major transformations in business and in their personal lives. They feel like better leaders at work and even better parents and partners at home.

Orientation and Wrap-Up Calls

Hit the ground running with a 1:1 onboarding call with one of our coaches to help get started on the right track. Also wrap up your LeadWell journey with a 1:1 next steps call at the end of your enrollment window.

One-on-One Laser Coaching Calls on a Specific Challenge

Each month, you have the option to get just-in-time coaching. You’ll have a link where you can set up a 10 minute, private, laser-coaching call. Think of these as your optional monthly check-in time where you can strategize around real-life situations you’ll be facing at work or in your personal life. Ping us to talk things out before facing a specific challenge so you go in feeling focused, intentional, and prepared.

Get input on things like: difficult conversions, how to be more effective in a meeting, onboarding and training plans, your leadership presence and development and succession planning.

Strategy Session to Integrate Your Learning

We'll sit down together (1:1) for 75 minutes, after you've received mid-point feedback on your growth from colleagues. We will develop your personal strategy to integrate your up-leveled leadership skills into your daily conversations. This plan will help you focus your energy and efforts to what will really make an impact in your organization and help you yield a return on your investment from LeadWell Academy.

Leadership Growth and ROI Assessment

Every coaching engagement should include evaluation and external feedback. We use a professional executive ROI assessment to measure your growth at the midpoint and final month in LeadWell Academy. You'll select one to three leadership competencies to focus your growth in. You and a few colleagues (selected by you) assess your growth in these areas so we can measure the impact of your time and investment through a statistically valid tracking system and explore the ROI from that growth with you, your team and your organization.

Private Leader Group

Leadership development is about more than taking a class or two. Sharing insights with your fellow LeadWellers will open your eyes and deepen your learning. 

Realizing that you are not the only leader who struggles with those tough conversations is freeing.

Ask all the questions, receive “just-in-time” feedback, share observations and so much more.  

This is THE space where leaders have the freedom to practice vulnerability and uplevel their personal leadership.

Join us in this unique space for leaders.

Ready to Jump In?

WHO AM I?

I’m Jen Bertsch, Founder and Master Coach at LeadWell. From an early age, I’ve been known for my grit. At a very young age I started working retail when an older colleague noticed my go-getter attitude and remarked, “I don’t know where you got it, but kid, you’ve got moxy!”  It stopped me in my tracks as this is something my dad used to say about me too! 

Talk about prophetic. From that point forward, I was known for “having guts.”

Fast forward ten years later working at the Duluth Area Chamber of Commerce and my courage and risk-taking started to feel stretched thin. I kept saying “yes” to everything until overwhelm completely took over. I went from high-achiever to feeling like I couldn’t accomplish anything well! With a little hope, as well as skepticism, I used my allotted personal development dollars to hire a coach.

Turned out to be one of the best decisions of my life. I began blowing my work goals out of the water and breaking through the invisible ceiling that had been holding me back. I accomplished other BIG goals that I didn’t even know I wanted…like losing thirty pounds and making new friends. I said goodbye to that overwhelming feeling!   

With my moxy renewed, I led an award-winning membership campaign that took membership to an all-time high. 

Suddenly, the world opened up with possibilities, including entrepreneurship. I trained as a coach myself and launched my practice in 2007. 

In 2012, I was asked to give a demonstration of “what coaching looks like” at a live conference of 200 top senior leaders. It turned out to be the start of my “hot seat coaching” idea, as I coached an executive on stage. 

Over the next three years, I helped train 70 leaders in coaching. In the process, I discovered how important practicing coaching is for leaders who are responsible for developing the potential of others. 

From that inspiration, I developed and launched the wildly successful LeadWell Academy in 2015, which features live coach mentoring. It’s received stellar reviews from the participants who have gone on to achieve measurable results in their lives and businesses.  

Now, I’m enjoying life as a successful 20/hr a week entrepreneur and helping leaders become more accomplished and happy humans through our premier LeadWell Academy which features the top trend, boss-as-coach leadership development.

It was coaching that helped me master my time management so I could work fewer hours but still increase revenue, and even spend more intentional time with my family. 

Our mission is make leading easy, effective and efficient. And FUN!

Hear from our very happy clients:

"Practicing coaching skills with a group of people that I don’t know has helped me to become more vulnerable in being able to go through the uncomfortable situation of learning something new. I was able to lead my team more confidently."
Jen Strickler
Jen H.
Senior VP
Brand experience
"I no longer dread the difficult conversation, and I am able to coach my team out of their habits that are holding them back. With the knowledge and techniques I’ve gained from LeadWell, I’ve created a more productive team, personally and professionally, by focusing them on what really matters, and raising awareness about important facets of their life that affect their work."
Wendy O.
Senior VP, Strategics
NICE
“Through my coaching journey with Jen, I learned to take more risks, align my actions to my values, and ask for what I need. I am a better advocate for myself and more aware of how the choices that I make contribute to making me healthier, happier, and feeling more fulfilled. When I'm at my best, I can help others to be their best."
Christy L.
Associate CIO
University of Oregon
"The skills I’ve learned helped boost employee engagement from 83% to 88% and grow our assets from $45 million to $65 million in two years. We think we should just be good at leadership…but if we don't have the right mindset, nothing will change. In a time of unrelenting, wild changes, it’s smart to get support to help us adapt and lead ourselves and others to greater success."
Nicholas M.
CEO
Finance Industry
"This worked wonders. It accelerated my learning. I grew my small company by 400% over the 4 years I’ve been in LeadWell; the support there made it possible to survive that growth and put a method to our management."
Dietrich W.
Chief Visionary & Coach
Health Services
"Executive Coaching is an art form, I know of no artist more skilled than Jen Bertsch. Her positive energy and outlook is highly contagious, and she “keeps it real” by helping her clients focus on what concrete actions they can take to positively affect game-changing outcomes. Life is short. If you want to think and do differently, Jen can help you to become the kind of leader you want to become."
Mark K.
DIRECTOR, IT Support Services
Duquesne University
"I had come to a point in life and business where something needed to change, but I couldn’t pinpoint what that was. I also needed to elevate my leadership. By working with Jen, I learned to see the bigger picture of my situation and understand where I was not operating at full potential and what was holding me back. Ultimately, making changes contributed to an initial 19% increase and then a 33% growth in business the next year. I’m a completely different leader today because of the LeadWell program."
Katelynn H.
Senior Leader
Health & Wellness
“Jen coached me to trust my own conclusions versus needing advice from people I was comparing myself to…..I realized I need to care more about my team's success more then my own. My leadership grew much stronger over time. And business grew +30% and my income doubled!”
Jack G.
Entrepreneur & Wealth Strategist
"I was doing my best to learn on my own, but never had somebody coaching me or experienced this type of interactive practice. Be prepared to play full out because the growth is absolutely amazing. Improving my leadership habits resulted in growing my income by 90%!"
LeadWell Alum Shayna
Shayna F.
ENTREPRENUER
Wellness
"I realized slow and steady was the way to achieve the bigger goal. 100% of ACE’s success is attributable to LeadWell. ACE is twice our original company’s size. And $98,000 of revenue and company savings was a direct return on our investment of LeadWell, 10X return."
Steve Hamlin
Steve H.
Executive Director
A.C.E., Service Provider
"If you want to talk and talk but never really get anything accomplished, don’t join Jen’s program. When it comes to straight talk, Jen is a whiz. She is clear, concise, and incredibly insightful. Jen creates the space for you to be your best self, and then she fosters that into something more than you could have ever imagined. Ready to make a real change? Jen’s your gal."
Val G.
Customer Advocacy Lead
KLAVIYO

Ready to get access to all of our premium content, templates, and tools in addition to weekly coaching and practice sessions, personal feedback on your work and incredible support?

Frequently Asked Questions

YES! We encourage more than one person from your organization to enroll together. We even offer a discount on tuition if you do enroll more than one team member. 

Nope! We have leaders at all levels in all kinds of organizations and businesses. I like to say we help leaders who need to lead other leaders. We have managers, supervisors, independent contractors who are entrepreneurs building their own team, co-owners, team leaders, and more. We’ve had leaders join and then end up encouraging their employers to join with them after experiencing the transformation themselves. We have also had employers join and then enroll their team members. 

Good news! All leaders have room to grow. The fact that you’re here and interested in getting even better at what you do shows your commitment to your own growth plus the growth of your company. Organizational and company leaders have to work with people at least 75% of the time. Just like you would take the time to learn your work inside and out so you can deliver the best possible outcomes at work, mastering leadership is you taking the initiative to always get better at what you do and what you offer your workplace.  

It’s never too early to start on your leadership journey. Studying and practicing leadership as soon as possible can help prevent so many future headaches. It’s also helped some of our clients get highly sought after promotions! 

Each weekly Lab (group call) will be recorded, time-stamped with helpful notes and will be shared. You’ll have the opportunity to connect and get input on your team development weekly through submitting questions and watching the replay. The important thing is that you carve out time to do your development work and stay connected through the community. 

Our primary audiences are business owners, CEOs, or senior leaders who are responsible for the team and their development. If that is you, then this is an opportunity you should consider. 

Leadership development in the form of leader-as-coach training is a top trend. It gives leaders a robust and advantageous foundation for communication that is highly engaging and empowering, which are two key factors in growing organizations. 

Our clients are focused on increasing their ability to work ON the business and empower other leadership instead of always being IN the business. The time you invest in developing other leaders in your business means a huge return on free time, revenue, and growth overall.

Today’s hybrid workforce calls for a different way of leading.

Are you ready? It’s time to level up!

Imagine what it will feel like to lead with more ease,
authenticity, newfound vision and discipline.

DISCLAIMER

DISCLAIMER: This training is in no way associated with or sponsored by Facebook® or Instagram®. This is not a business opportunity. No income opportunity is being presented in this web-class. You are registering for training to assist you in leading your team more effectively. We make no promises or guarantees that you will get these same or similar results or any result at all. Any examples provided during this training are not to be interpreted as any guarantee, promise, representation and/or assurance. We do not purport our business and/or us as being a ‘get rich scheme’ and we do not offer any legal, medical, tax or other professional advice. As with any business, your results may vary, and will be based on your individual capacity, business experience, expertise, and level of desire. There are no guarantees, promises, representations and/or assurances concerning the level of success you may experience. Your level of success in attaining the results claimed depends on the time you devote to your development, the ideas and techniques mentioned, your finances, knowledge and various skills, since such skills and factors differ according to individuals. Testimonials and examples used are examples and may not apply to all persons and are not intended to guarantee, promise, represent and/or assure that anyone will achieve the same or similar results. We reiterate that each individual’s success depends on his or her background, dedication, desire and motivation.
This resource is not created by, affiliated with, or sponsored by Instagram® or Facebook®.
YOUR SUCCESS DEPENDS ENTIRELY ON YOUR OWN EFFORT, MOTIVATION, COMMITMENT AND FOLLOW-THROUGH. WE CANNOT PREDICT AND WE DO NOT GUARANTEE THAT YOU WILL ATTAIN A PARTICULAR RESULT, AND YOU ACCEPT AND UNDERSTAND THAT RESULTS DIFFER FOR EACH INDIVIDUAL. EACH INDIVIDUAL’S RESULTS DEPEND ON HIS OR HER UNIQUE BACKGROUND, DEDICATION, DESIRE, MOTIVATION, ACTIONS, AND NUMEROUS OTHER FACTORS. YOU FULLY AGREE THAT THERE ARE NO GUARANTEES AS TO THE SPECIFIC OUTCOME OR RESULTS YOU CAN EXPECT FROM USING THE INFORMATION YOU RECEIVE ON OR THROUGH THIS WEBSITE OR PRODUCT.
When you purchase our product, you understand that there is no guarantee that you will achieve any particular result or outcome using any of the ideas, tools, strategies or recommendations presented. We make no promises or warranties concerning your likelihood of success, performance, future earnings, business profits, marketing performance, customer growth or results of any kind. You understand that with any business endeavor there is an inherent risk, including a loss of capital and loss of customers and therefore you assume all responsibility for any such risk.
EARNINGS DISCLAIMER: ANY EARNINGS OR INCOME STATEMENTS OR EXAMPLES SHOWN THROUGH OUR WEBSITE ARE ONLY ESTIMATES OF WHAT MIGHT BE POSSIBLE NOW OR IN THE FUTURE. THERE CAN BE NO ASSURANCE AS TO ANY PARTICULAR FINANCIAL OUTCOME BASED ON THE USE OF OUR WEBSITE. YOU AGREE THAT I AM NOT RESPONSIBLE FOR YOUR EARNINGS, THE SUCCESS OR FAILURE OF YOUR PERSONAL OR BUSINESS DECISIONS, THE INCREASE OR DECREASE OF YOUR FINANCES OR INCOME LEVEL, OR ANY OTHER RESULT OF ANY KIND THAT YOU MAY HAVE AS A RESULT OF INFORMATION PRESENTED TO YOU THROUGH OUR WEBSITE. YOU ARE SOLELY RESPONSIBLE FOR YOUR RESULTS.
TESTIMONIALS. I PRESENT TESTIMONIALS AND INSIGHTS ABOUT OTHER PEOPLE’S EXPERIENCES WITH MY WEBSITE FOR PURPOSES OF ILLUSTRATION ONLY. THE TESTIMONIALS, EXAMPLES, AND PHOTOS USED ARE OF ACTUAL CLIENTS. THEY ARE NOT INTENDED TO REPRESENT OR GUARANTEE THAT CURRENT OR FUTURE CLIENTS WILL ACHIEVE THE SAME OR SIMILAR RESULTS; RATHER, THESE TESTIMONIALS REPRESENT WHAT IS POSSIBLE FOR ILLUSTRATIVE PURPOSES ONLY.